Business coaching for women

Build a business that actually fits the life you want.

Not a life squeezed around your business, but a business shaped around your life. Practical, down to earth help from a woman who has been there, done that, and lived to laugh about it, and who is right here in your corner.

Women's business coach

★★★★★

"In the short time we've been working together, Sheena has helped me tackle a range of issues in my business, guiding me step by step and offering options, solutions and resources. She provides a heart-centred space where I've felt safe to ask questions and secure enough to dream big and grow my business."

Rebecca M.Google review

The heart of it

I help you rewrite the playbook and build a business on your own terms.

I'll show you what needs to be there to create a business that genuinely supports you, and is in alignment with your true values, your family life, and your life beyond the business.

Why this is different

Your business and your life are not two separate things.

Most coaches only look at your business. I dig deeper than that, into what's truly important to you, what you value in life, and how your business is supporting, or drawing from, your wellbeing. My approach brings all of that into view, so your business and the rest of your life can truly come into alignment.

See how we work together

Let's be real

You're turning over good money, and still feel like you're running on empty.

The late nights. The weekends that get swallowed whole. You can't remember the last time you took an hour just for you. Some days you quietly wonder if you should go back to a comfortable salary in a job that's "fine".

That feeling, right there, is exactly what I can help you change, together.

What you actually want is a business built to fit your life, your family, and the things you love, not a life squeezed around your business. And the right support changes everything.

★★★★★

"Sheena was able to help me work out what was holding me back and how to break through the fear. I am so grateful to Sheena for taking the time to talk to me and give so freely her time and advice and support. Such an amazing and inspirational woman."

Katie M.Google review

Does this sound like you?

You went into business for freedom. Lately it feels like the opposite.

You're doing all of it

You've built this to the point where you can't do it all on your own anymore. Maybe you've taken on your first employee, or you're about to. Suddenly there's a whole layer of things you didn't know you didn't know: the hiring, the systems, the leading, the cashflow, all landing on you on top of everything else. You don't have to carry it alone, and you don't have to work it all out from scratch.

You're taking one step forward, three steps back

Some weeks it feels like you take one step forward and three back. And still, you keep showing up, dusting yourself off, going again. But picking yourself up over and over, alone, is exhausting. You need your people around you, cheering you on and giving you that extra push. That's exactly what you get here: real support in your corner, and a guide who can see the next step and gives you the courage to take it.

You're alone in it

No one around you really gets what it's like to run a business. The sacrifices, the compromises, the weight you carry just to make it work. I get it, because I've lived it. I know how isolating it can be, and I'm here to tell you you're not alone. I've walked this path, and I can help guide you through even the struggles that feel impossible.

You need your business to work for the woman you are now.

Try to run your business while ignoring your own needs and, sooner or later, things fall over. But get honest about what your business is actually meant to give you, and the life you want as the woman you are today, and you can rewrite the rule book entirely.

Balancing your success with your own energy and growth isn't the soft option. It's the whole key to making it work.

"You were never meant to do this on your own. You just need the right people in your corner, walking the same road as you."

How I can help

Three ways I get you moving.

01

Get unstuck now

Let's get you out of overwhelm and back in the driver's seat, so you can make your next move with a clear head and a lot less second-guessing.

02

Get your game plan

You need someone in your corner to build a thriving business. We'll map a clear, actually-doable game plan that makes all the difference. No fluff, no overwhelm.

03

Build a business that suits your life

Let's be real, you need a business that supports your family, your lifestyle and your personal goals, not the other way around. Together, we'll discover exactly what that looks like for you.

Women's small business coach

"You're actually a lot closer than you think. You've already built a strong foundation. Now let's take the next step."

And you won't take it alone.

Hi, I'm Sheena

I've built it from scratch (more than once). I love helping you do the same.

Over the past 25 years I've built and grown multiple businesses, from a tiny solo health practice to the busy Melbourne acupuncture clinic I run now with a team of eight. I've raised two gorgeous kids alongside it, and picked up a lot of hard-won wisdom from the many bumps and scrapes (there were plenty).

I'm a bit of a self-professed business nerd. I love figuring out what works, what really doesn't, and how to apply it to your dreams. And here's my happy place: watching a driven woman take her gifts out into the world and absolutely kick some business butt. Helping women just like you reach their goals is hands down my favourite thing to do.

I care just as much about you thriving as a whole person as I do about the numbers. We always work on the business and the life together, so yours fills your cup instead of draining it.

Read my story

Ways to work together

Whatever stage you're at, there's a way in.

The flagship · coming soon

Group Mentoring

A small circle of women. You, finally not doing it alone.

You were never meant to do this alone. This is structure, real coaching, and a circle of women walking the same road who actually get it.

  • A clear, simple plan you can actually follow
  • People in your corner cheering you on
  • Be the first to know when doors open
Register your interest
High support

Signature 1:1

Three months, fully bespoke, with access in between.

You know what you want. Now you need a business strategy built around you, and someone in your corner when the rubber meets the road.

  • Completely tailored to you and your business
  • Direct access when you need it
  • For the woman ready for something deeper
Explore 1:1
Test the fit

Single Session

One focused session, just you and me.

Not ready to commit to a full program yet? Start here. One honest conversation to get clear on what's really in your way.

  • A perfect way to feel the fit first
  • Clarity on your single most important next step
  • Also lovely as a top-up for past clients
Book a session

What I want you to know

Some truths that change everything for my clients.

1

You were never meant to do this on your own.

As capable as you are, trying to do it all alone makes everything harder than it needs to be. Real growth happens when you've got people in your corner who think like you.

2

Where you can be holding yourself back.

You're not broken and you're not behind. 99% of the time, what's holding you back are the hidden beliefs and the story you don't even realise you're telling yourself. The right questions, asked with care, are what set you free.

3

You don't need a bigger to-do list.

You need a simple, achievable plan that works with the time and energy you've actually got. Most of what you're facing can be dealt with head on, with just a few steps in the right direction.

4

It's a safe place to be completely honest.

Say the things you'd never say to anyone else, and know they stay in the vault. Sometimes, just saying it all out loud is where the big shifts start.

In their words

What clients have to say.

"

In the short time we've been working together, Sheena has helped me tackle a range of issues in my business, guiding me step by step and offering options, solutions and resources. She provides a heart-centred space where I've felt safe to ask questions, work through the tricky stuff, and felt secure enough to dream big and grow my business.

★★★★★

Rebecca M.

"

Working with Sheena was nothing short of transformative. She has a rare combination of approachability and insight that creates space for honest, vulnerable conversation. In a short span we got to the core of my challenges, and I felt a genuine connection that let me open up and be heard. So grateful for the impact.

★★★★★

Jena O.

"

I spent an hour with Sheena and she helped me break down the walls and work out what was holding me back, and how to break through the fear. I'm so grateful she gave her time, advice and support so freely. Such an amazing and inspirational woman.

★★★★★

Katie M.

Ready to stop carrying all of it on your own?

Let's have a no-pressure chat and see if we're a fit. You've got nothing to lose but the weight you've been carrying alone.

Start the conversation